At Moinsa, we firmly believe that people are the driving force behind every one of our projects. That’s why we’re committed to fostering a corporate culture based on talent development, collaboration, and continuous improvement. Within this framework, one of the cornerstones of our people management approach is our performance evaluation process, known internally as OKR Sessions.
What Are OKR Sessions?
OKR Sessions are annual one-on-one meetings between each team member and their manager. During these sessions, we jointly review the previous year’s performance, identify strengths and areas for development, and set individual goals for the upcoming period. These sessions are guided by our competency model, which includes both company-wide core competencies and department-specific skills.
More than just a performance review, OKR Sessions are a space for open conversation, reflection, and active listening. They offer an opportunity to celebrate achievements, talk honestly about challenges, and chart a path forward. We believe these discussions not only enhance performance but also help strengthen transparency and trust between team members and their managers.
OKR Sessions also reinforce alignment between individual goals and organizational objectives, giving greater purpose to day-to-day work. At Moinsa, we believe that when people understand how their work contributes to the bigger picture, they feel more engaged and part of something meaningful.
The Power of Goals
Moinsa operates with a goal-oriented approach. This means every person has a roadmap aligned with the company’s strategic objectives, but also tailored to their specific role, capabilities, and aspirations. This way of working allows us to move in the same direction, increase engagement, and support decision-making in daily operations.
The goals set during OKR Sessions serve a dual purpose: they help measure progress objectively and act as tools for professional development. By establishing clear, measurable, and achievable objectives, we encourage individuals to challenge themselves, grow in their roles, and contribute meaningful value to the team.
These goals are revisited regularly throughout the year, allowing us to make adjustments, celebrate milestones, and maintain focus. This ongoing follow-up is part of our broader development culture, where growth is seen as a continuous journey—not a one-time review.
Talent and Professional Growth: A Shared Commitment
Our talent philosophy starts from the belief that each person has unique potential. OKR Sessions are a key tool to identify and nurture that potential while supporting individuals in their professional journey. It’s not just about evaluating past performance—it’s about planning the next steps forward.
These sessions help us identify competencies where someone excels—and which they can share to strengthen the team—as well as areas where they might benefit from additional support or training. This insight enables us to design personalized development plans and open up opportunities for growth, whether within their current role or through new challenges.
Depending on interests, skills, and personal goals, many people at Moinsa have progressed into new roles, led strategic projects, or expanded their responsibilities—often with OKR Sessions serving as the starting point.
Strengths, Development Areas, and a Feedback Culture
One of the greatest values of OKR Sessions is how they promote a culture of constructive feedback. We believe that honest conversations—grounded in trust—are essential to recognizing what’s working and identifying opportunities for improvement. These discussions enhance self-awareness, strengthen communication, and help us grow as a team.
Recognizing strengths allows us to publicly acknowledge the value each person brings. But it’s equally important to discuss what didn’t go as planned—because that’s where the biggest learning moments often happen. We believe in a workplace where mistakes are not punished but seen as opportunities, and where giving and receiving feedback is part of our everyday culture.
In this sense, OKR Sessions are a reflection of who we are: a people-centered organization that values listening, dialogue, and continuous growth.
Real Impact on Our People and Organizational Culture
This annual process has a direct impact on individual development, but also strengthens our overall culture. By aligning expectations, goals, and competencies, we foster a more cohesive, motivated, and results-driven work environment.
OKR Sessions also give us insight into company-wide trends—such as which skills are increasingly needed in specific teams, where leadership could be reinforced, or how our organizational needs are evolving. This information helps us make strategic decisions about training, structure, and talent planning.
In short, OKR Sessions are much more than just a performance review. They’re a living tool that evolves with us—reflecting who we are and driving our growth, both as individuals and as an organization.
At Moinsa, we’re clear about one thing: talent is our greatest asset. Supporting, developing, and guiding that talent is part of who we are.